We carefully select natural ingredients which are recognised for their beneficial properties. Our vegan formulas all use at least 99.46% ingredients of natural origin, certified COSMOS NATURAL by The Soil Association.
This standard ensures that a product is made of ingredients that have been naturally-sourced and that, with the exception of a few permitted synthetic ingredients for safety and stability, no more than 0.53% of the ingredients used in a Florena Fermented Skincare product are synthetic.
Our Florena Regenerating Facial Oil, for example, uses 100% natural ingredients to regenerate tired and dull skin. It combines white helichrysum petals, which are renowned for their antioxidant properties, and fermented argan oil, which is widely regarded for its ability to nourish and moisturise the skin.
Using natural ingredients is a critical component of practising ethical skincare, as it benefits the environment in a number of ways. Using ingredients that have come from natural sources means that we avoid the industrial extraction techniques that are used to isolate synthetic ingredients, which helps us achieve our commitment to reducing our carbon footprint.