Natural and effective cleansing

Our Cleansers and Make-up Removers

Our Face Cleansers and Make-up Removers work thoroughly yet gently to remove make-up and impurities, for a fresh and smooth feeling.

Discover more about our face Cleansers and make-up removers, their most important ingredients and how you can use them in your daily routine.


Jasmine is an ancient beauty secret of traditional Chinese medicine. It is known for its emollient properties, leaving skin feeling soft and smooth.

In our natural facial cleansers formulas, we combine fermented jasmine with fermented angelica oil. This is famous for its purifying power, helping you to remove all trace of impurities on your skin.



How should I use face cleansers?

Face Cleansers should ideally be used twice a day, morning and night, to ensure that you're removing dirt, bacteria and make-up from your face.

Start your day right by applying cleanser to your face using a microfibre towel or your fingertips. Then remove the cleansing milk using warm water. Repeat this process at night, just before you go to bed, to cleanse away the day's impurities from your face.

What are the benefits of using face cleansers?

1. The primary benefit of using cleanser is that it removes unwanted build up on your skin. Whether that's oil, make-up or dirt, leaving these impurities on the surface of your skin leaves you more susceptible to spots or even serious acne.

2. Cleansing allows your other skincare products to work to their full potential. If you don't first remove build up, your skin won't fully absorb any moisturising products you apply.

3. When you've been wearing mascara or other eye make-up products, using cleansers as a make-up remover around your eyes is essential to avoid infections such as styes.

Natural and vegan face cleansers and make-up removers

At Florena we're proud of our natural skincare products. Our Cleansing Milk contains 99.47% ingredients of natural origin (the remaining minimal amounts are essential for the preservation and safety of the product), while our Cleansing Bar contains 100% natural ingredients.

Our products use a vegan formula are not tested on animals. Our natural facial cleansers contain plenty of natural ingredients like jasmine and angelica oil. We avoid harsh, synthetic chemicals which can act as irritants.